A request for a logo from a friend transformed into a year of business partnership together as we worked to bring the one-of-a-kind survival gear box to market.

I aided in creative direction and business development while leading the helm on marketing and content creation. After many months testing the box in the wild, visiting numerous outdoor trade shows, and packing and prepping the boxes, the product hit the market in the Summer of 2023. Live Free, Don’t Die.

All photography for the JONBOX brand is my own.